How we work
How we work, step by step.
From the first call to launch, and beyond. What happens in each phase and what you have in hand when it ends.
Close to you
The moments when we talk.
The rest of the time we get on with it, and you see the progress.
- 01
A call
Free, to understand what you need and see whether we’re a good fit.
- 02
The proposal
Scope, timeline and price in writing, before we start.
- 03
Design review
You see it on desktop and mobile before anything is coded.
- 04
The preview version
Your website or app working, so you can try it before it goes live.
- 05
Launch
We publish, register with Google or the app stores, and train you.
- 06
Follow-up
Maintenance and improvements, only if you want them.
The phases
Every service, its own process.
Pick yours. Each phase ends with something you can see and approve before moving on to the next.
We get to know your business
A free call to understand your customers, your goals and what you like (and don’t) about other websites.
What comes out of it
- 01 First call
- 02 Review of your current site
- 03 Website goals
- 04 Proposal with scope, timeline and price
Design
We show you how your site will look on desktop and mobile, and refine it until you’re happy.
What comes out of it
- 01 Sitemap
- 02 Copy
- 03 Desktop and mobile design
- 04 Changes based on your feedback
Build and content
We build the site, add your copy and photos, connect forms, payments or bookings, and test everything.
What comes out of it
- 01 Site on a preview link
- 02 Content editor
- 03 Forms and tracking
- 04 Testing on phones and browsers
Launch and care
We put it live, register it with Google and, if you want, look after maintenance so it’s always secure and up to date.
What comes out of it
- 01 Launch and domain
- 02 Search Console setup
- 03 Google Business Profile
- 04 Training to edit it
Catalogue and goals
We review your products, how you sell today and what you need the store to do.
What comes out of it
- 01 First call
- 02 Platform choice
- 03 Catalogue structure
- 04 Fixed proposal
Design
We design the home page, categories, product page and checkout, for desktop and mobile.
What comes out of it
- 01 Store design
- 02 Checkout flow
- 03 Changes based on your feedback
Build and upload
We set up the store, upload or migrate your products and configure payments, shipping and taxes.
What comes out of it
- 01 Store on a preview link
- 02 Products uploaded
- 03 Payments and shipping set up
- 04 Test orders
Launch
We open the store, register it with Google and show you how to manage orders.
What comes out of it
- 01 Launch
- 02 Google setup
- 03 Training
- 04 Optional maintenance
Idea and plan
We talk about your idea, your users and your goals, and define what the first version should include and what it will cost.
What comes out of it
- 01 First call
- 02 Priority features
- 03 Fixed proposal
Design you can try
We design every screen and give you a clickable prototype to try on your phone before we start coding.
What comes out of it
- 01 Screen design
- 02 Clickable prototype
- 03 Changes based on your feedback
Development
We build the app and share test versions regularly, so you can give feedback as it grows.
What comes out of it
- 01 Test versions
- 02 Admin panel
- 03 Device testing
Publishing and maintenance
We publish it on the App Store and Google Play, and keep it updated, secure and compatible with new phones.
What comes out of it
- 01 Store listings
- 02 Apple and Google review
- 03 Maintenance plan
Plan
We understand the problem, who will use the platform and what the first version must solve.
What comes out of it
- 01 First call
- 02 Priority features
- 03 Fixed proposal
Product design
We design screens and user journeys, and you validate them with a prototype before we code.
What comes out of it
- 01 User flows
- 02 Screen design
- 03 Prototype
Phased development
We build and show you progress regularly in a staging environment.
What comes out of it
- 01 Staging environment
- 02 Regular demos
- 03 User testing
Launch and evolution
We go live, train your team and keep improving based on real-world use.
What comes out of it
- 01 Launch
- 02 Training
- 03 Documentation
- 04 Ongoing improvements
Free diagnosis
We look at how your business works and find the tasks where AI will save you the most time.
What comes out of it
- 01 Map of repetitive tasks
- 02 Prioritised opportunities
Proposal
We recommend the solutions with the best return and a clear plan with costs and timelines.
What comes out of it
- 01 Scope
- 02 Fixed timeline and price
Build and test
We build the solution, test it with real examples from your business and refine it with your feedback.
What comes out of it
- 01 Workflows in testing
- 02 Real cases reviewed
Launch and improve
We put it to work, train your team and keep improving it as we see the results.
What comes out of it
- 01 Go-live
- 02 Documentation
- 03 Training
Audit
We analyse your website, your Google listing and your competitors, and spot the clearest opportunities.
What comes out of it
- 01 Audit report
- 02 Priority searches
- 03 Technical issues found
Plan
We order the work by impact: whatever can bring results soonest comes first.
What comes out of it
- 01 Quarterly plan
- 02 Measurable goals
Execution
We fix, write and optimise every month, on your website and on your Google listing.
What comes out of it
- 01 Technical fixes
- 02 New or improved content
- 03 Local optimisation
Report
We tell you what was done and what results we see, and adjust the plan.
What comes out of it
- 01 Monthly report
- 02 Next steps
Free review
We look at your website, apps and accounts and tell you clearly what’s working and what’s at risk.
What comes out of it
- 01 Current status
- 02 Risks identified
Tailored plan
We propose a plan that covers exactly what you need, with a fixed monthly price.
What comes out of it
- 01 Fixed plan and price
Getting everything in order
We update, secure and document everything, and set up backups and monitoring.
What comes out of it
- 01 Updates
- 02 Backups set up
- 03 Monitoring active
Ongoing care
From then on we take care of everything and you have a direct contact whenever you need help.
What comes out of it
- 01 Monthly maintenance
- 02 Direct contact
On every project
What never changes, whatever the phase.
-
Design approved first
Nothing is coded that you haven’t seen and approved.
-
Preview link
You see your website or app working before it goes live.
-
One point of contact
You always talk to the people building your project.
-
New work, in writing
If you ask for something outside the scope, we quote it before doing it.
-
No jargon
Every decision explained in plain words.
-
Everything documented
Logins, accounts and code in your name and clearly explained.
Technology
Big-league technology.
Your website, app or assistant runs on the same platforms that leading companies use: secure, fast and ready to grow with you.
Design & build
- Astro
- Next.js
- React
- React Native
- TypeScript
- Tailwind CSS
Content, stores & data
- WordPress
- Shopify
- Supabase
- PostgreSQL
- Stripe
AI & automation
- OpenAI
- Claude
- Gemini
- Python
Cloud & deployment
- Vercel
- Cloudflare
- AWS
- Google Workspace
- Microsoft 365
Questions
Questions about the process.
Can’t find your answer? Free call, no commitment.
Book a callHow much of my time will it take?
Mostly at the start, to tell us about your business, and in each phase’s reviews. The rest of the time we get on with it and show you the progress.
What if I don’t like the design?
We adjust it with your feedback before coding. That’s why the design is approved first.
Can I see progress before launch?
Yes. We share a preview link or a test version of the app so you can review it working.
Are meetings in person?
Usually by video call, which is quicker for everyone. If the project calls for it, we can talk about it.
Let’s build something that works.
Technology built to last, explained in plain words.