An industrial website in four languages to win meat plants worldwide

The starting point

Clopés is an in-house team of technicians (mechanics, welders and fitters) specialising in slaughterhouses, cutting rooms, tripe rooms, by-product plants and wastewater treatment. From Sant Celoni (Barcelona) they serve meat companies worldwide with preventive and corrective maintenance, 24/7 breakdown repair, expansions and consulting.

They wanted a website that conveyed how serious their team is, could be found on Google and turned visits into quote requests, including outside Spain.

What we did

We designed a bespoke website with an industrial look and real photos of their work, structured to answer what a maintenance manager is looking for:

• Four services, each with its own page: maintenance, 24/7 breakdowns, expansions and installations, and consulting.
• Eight plant areas (slaughterhouse, cutting room, chilling, packaging, tripe room, by-products, wastewater and stables), each showing what they do there.
• Key figures up front: 24/7 service, 365 days on call, 100% in-house technical team.
• Work process, testimonials, FAQs and contact buttons on every page.

What matters, at the top: 24/7 on-call and an in-house team

Four languages and SEO from day one

The site is in Spanish, Catalan, French and English, with each version properly linked so Google shows the right one in each country. Every service and plant area is a page optimised for the searches their clients make, with structured data and very fast loading.

One page per plant area: more ways in from Google

On mobile

A technician facing a breakdown won’t wait to get to a computer. On mobile, the on-call number and the contact button are always within reach.

The result

Clopés now has a website that presents its team at the level of a large company, ready to rank in four languages and to let any meat plant request a quote in a minute.